STOP THE OUCH!X1 BLADES®The finest turf toe/hallux rigidus inserts in the world! Jonathan in Slingerlands, NYOrdered X1 Blades #5681 and #5682 on 6/9/13
INJURY: TURF TOE SPORT: FOOTBALL, BASKETBALL, SPRINTING
Wednesday, June 12, 2013
X1 Blade to Jonathan T. - Turf Toe - Football, Basketball, Sprinting
STOP THE OUCH!X1 BLADES®The finest turf toe/hallux rigidus inserts in the world! Jonathan in Slingerlands, NYOrdered X1 Blades #5681 and #5682 on 6/9/13
INJURY: TURF TOE SPORT: FOOTBALL, BASKETBALL, SPRINTING
Wednesday, August 11, 2010
X1 Blade for Turf Toe - Another Testimonial
8/10/10 - I am a collegiate wide receiver who has suffered with turf toe for multiple seasons. the pain finally reached the point where I could barely walk let alone practice. After reading all the reviews regarding the X1 Blade I decided to give it a try. After about a week of using the X1 blade in my shoes and cleats I am extremely excited to report that the pain has receded tremendously and I am able to practice and run at almost 100%. Thank you Clyde for giving me the opportunity to finish my football career!!!
Monday, February 9, 2009
Supination Creates the Rigid Lever
January 27, 2009
BY DR. ROBERT WEIL Columnist
A journey of 1,000 miles starts with "that first step." So it is with sports.
It starts with the feet -- running, jumping, starting, stopping and balancing. Virtually all movement involves your feet and their ability to do some amazing things. Often taken for granted, the foot is a mechanical marvel designed to perform some specific functions during the so-called gait cycle. The terms pronation and supination describe normal positional changes in the foot and ankle that we'll define as follows: every step you take when walking can generate about half to two-thirds of your weight up the feet and legs. When running or jumping, those forces can be multiplied by three to five times. The ability of the foot to dissipate these forces as the body's first major shock absorber is extremely important.
Pronation is the positional changes that the foot attains to loosen up the joints under the ankle to allow this shock absorption. Pronation also allows the foot to adapt to the ground surface. Once the body passes over the foot this loose bag of bones (pronation) becomes a stable structure as the foot becomes a rigid lever to propel the body forward. This lever position is called supination. Many so-called overuse injuries like plantar fasciitis (arch and heel problems), shin splints, runners or jumpers knee tendonitis are related to abnormal forces associated with foot position changes.
Flat feet, many times associated with too much foot pronation, can cause the expected push off or supinated phase to be either too late or absent totally. Abnormal strain to the structures of the feet and legs can result from this. Since inward rotation of the lower leg accompanies pronation of the foot, problems with shins and knees can result from this increased torque caused by excessive foot pronation.
Examination of the individual standing, walking or running can reveal specifics about these foot positions and mechanics. Identifying weak links in the alignment of the foot, ankle, knee and hip structures can be very valuable in preventing overuse injuries. Stability tests like single leg balance and squat positions can give good information.
Why does one person over pronate and can be prone to overuse injuries while another functions more normally and is less prone? Often it's genetics or inherited foot structure. Blame your parents if you have excessive pronation. Women, because of their hormonal make-up, have a tendency to be loose jointed. Because of this laxity of ligaments, also often inherited, excessive pronation can be a problem even with good foot structure. High arch feet can also cause problems related to over supination. Limited shock absorption can cause strain to ankles, knees, hips and back. This foot type also is often inherited from mom and dad.
By far the best method to properly deal with these timing of foot position abnormalities is with the use of prescription in shoe orthotics. Made from positional molds of the feet, these devices allow the optimum alignment of the foot and lower legs to be obtained. Orthotics can help to get the feet in the proper position at the proper time. If the foot supinates (becomes a rigid lever) at the right time, then speed, stability, balance and function improve. When excessive pronation is controlled, strain to the foot, shins and knees are lessoned.
In the past, orthotics were often confused with arch supports. The thinking was that supports would "hold up" flat feet. If the feet didn't hurt, they weren't considered. Today, we understand that it's not support but alignment and positioning that counts and that's the role of prescription orthotics. Often people, athletes or not will ask, do I need orthotics? It's better to ask would I benefit? Almost all athletes do.
BY DR. ROBERT WEIL Columnist
A journey of 1,000 miles starts with "that first step." So it is with sports.
It starts with the feet -- running, jumping, starting, stopping and balancing. Virtually all movement involves your feet and their ability to do some amazing things. Often taken for granted, the foot is a mechanical marvel designed to perform some specific functions during the so-called gait cycle. The terms pronation and supination describe normal positional changes in the foot and ankle that we'll define as follows: every step you take when walking can generate about half to two-thirds of your weight up the feet and legs. When running or jumping, those forces can be multiplied by three to five times. The ability of the foot to dissipate these forces as the body's first major shock absorber is extremely important.
Pronation is the positional changes that the foot attains to loosen up the joints under the ankle to allow this shock absorption. Pronation also allows the foot to adapt to the ground surface. Once the body passes over the foot this loose bag of bones (pronation) becomes a stable structure as the foot becomes a rigid lever to propel the body forward. This lever position is called supination. Many so-called overuse injuries like plantar fasciitis (arch and heel problems), shin splints, runners or jumpers knee tendonitis are related to abnormal forces associated with foot position changes.
Flat feet, many times associated with too much foot pronation, can cause the expected push off or supinated phase to be either too late or absent totally. Abnormal strain to the structures of the feet and legs can result from this. Since inward rotation of the lower leg accompanies pronation of the foot, problems with shins and knees can result from this increased torque caused by excessive foot pronation.
Examination of the individual standing, walking or running can reveal specifics about these foot positions and mechanics. Identifying weak links in the alignment of the foot, ankle, knee and hip structures can be very valuable in preventing overuse injuries. Stability tests like single leg balance and squat positions can give good information.
Why does one person over pronate and can be prone to overuse injuries while another functions more normally and is less prone? Often it's genetics or inherited foot structure. Blame your parents if you have excessive pronation. Women, because of their hormonal make-up, have a tendency to be loose jointed. Because of this laxity of ligaments, also often inherited, excessive pronation can be a problem even with good foot structure. High arch feet can also cause problems related to over supination. Limited shock absorption can cause strain to ankles, knees, hips and back. This foot type also is often inherited from mom and dad.
By far the best method to properly deal with these timing of foot position abnormalities is with the use of prescription in shoe orthotics. Made from positional molds of the feet, these devices allow the optimum alignment of the foot and lower legs to be obtained. Orthotics can help to get the feet in the proper position at the proper time. If the foot supinates (becomes a rigid lever) at the right time, then speed, stability, balance and function improve. When excessive pronation is controlled, strain to the foot, shins and knees are lessoned.
In the past, orthotics were often confused with arch supports. The thinking was that supports would "hold up" flat feet. If the feet didn't hurt, they weren't considered. Today, we understand that it's not support but alignment and positioning that counts and that's the role of prescription orthotics. Often people, athletes or not will ask, do I need orthotics? It's better to ask would I benefit? Almost all athletes do.
Sunday, January 11, 2009
Search engine optimization
Online Traffic
COLLEGE internship at an interactive marketing company ended up the ticket to a promising :r for Nick Yorchak, 22. During the internship, he learned a skill known as search engine optimization. In August, '. je was snapped up by LeeReedy Cre-; rtive, a public relations and advertising igency in Denver, and given the title of ; Search engine optimization director. * "So much for everyone asking me what kind of job a history major could get," said Mr. Yorchak, who graduated last June from the University of San Diego.
The birth of the Internet gave rise to jobs in areas like Web development and design. And as companies and consumers flocked to the Web, jobs in Internet marketing soon followed. Search engine Optimization, part of Internet marketing, is what companies use to drive traffic to Web sites in the hope that consumers will buy a product or service, for example, or subscribe to a publication. , "The name of the game in S.E.O. is search-engine ranking," Mr. Yorchak said. The job involves "actions that will land a site at or close to the top in Internet search results," he said. Those tasks include identifying appropriate keywords for search engines like Yahoo or Google to home in on, and adding them to a Web site's programming code. So if a used-car company, for example, has used search engine tactics, and an Internet user searches a phrase like "pre-Owned automobiles," its URL may appear prominently in the search results. Such actions apply to what are called natural or organic search engine results, versus a paid sponsorship, in Mich a company buys a listing in prominent sections of the search results page, identified by terms like Sponsored Sites or Sponsored Links. ' Google offers a search optimization Barter guide at google.com/support/
Fresh Starts is a monthly column about emerging jobs and job trends.
webmasters, which offers best practices for increasing a company's ranking in queries. An explanation of the search results page is also provided.
Whether the title is S.E.O. director, manager, architect or specialist, the appearance of such positions on job boards shows that companies are intent on generating more Web traffic. In the past, staff writers were often given the task as an extra responsibility, and in some companies, they still do this work. Advertising and public relations agencies also specialize in this skill.
It's not just hands-on practitioners who need search engine skills, said Katie Donovan, business development manager at the Sempo Institute in Wakefield, Mass. The organization is the educational division of the Search Engine Marketing Professional Organization, an industry trade group.
"The Web designer needs to understand the technique to target the appropriate audience," Ms. Donovan said. "Copywriters need to understand how to write Web site content that incorporates S.E.O. Public relations people need to understand S.E.O. so that when they post a press release, for example, the content will attract search engines."
The field has grown exponentially in the last eight years, said Jeffrey Pruitt, president of Sempo, which has about 850 members in 41 countries; about half are agencies. The field "involves more than optimizing Web sites today," he said. "For example, search engines are starting to read audio, video and image files on the Internet, so companies are incorporating S.E.O. tactics in news releases and podcasts."
A 2007 report by Forrester Research predicts that in 2012, companies will spend almost $9 billion on search engine optimization.
One way to learn the skill is to take a course, like the online one offered by Sempo, or to read books like "SEO: Search Engine Optimization Bible" by Jerri L. Ledford. Industry conferences are helpful and may offer courses as well, Ms. Donovan said. Some people, like Mr. Yorchak during his internship, learn on the job from others.
Scott Daughtry, 28, joined NetQoS, a software company in Austin, Tex., two years ago as a marketing coordinator and taught himself search engine skills by reading blogs and online forums. After his bos§ asked him if he wanted to put his mass communications background and knowledge of search engines to use, he became the company's S.E.O. specialist.
"I see more companies moving this specialty in-house," he said, calling it "such a complex function that it's hard to explain to an agency everything their
employees would need to know about a client company to do the best job." Mr. Daughtry was promoted to marketing operations manager in August and now tracks the company's marketing performance as well.
|R. YORCHAK'S responsibilities have also expanded since he I joined LeeReedy. He is now involved in social media marketing (broadcasting clients' messages on blogs, Facebook or YouTube, for example), and Web analytics, to track user behavior and other site metrics. His new title is director of online marketing.
Recently, Mr. Yorchak was handing out advice to friends who hadn't been able to find jobs since they graduated in June, and he used his good fortune as an example.
"You should learn search engine opti
mization," he told them. D
Flying Car
Is it a car? Is it a plane? Actually it’s both. The first flying automobile, equally at home in the sky or on the road, is scheduled to take to the air next month.
If it survives its first test flight, the Terrafugia Transition, which can transform itself from a two-seater road car to a plane in 15 seconds, is expected to land in showrooms in about 18 months’ time.
Its manufacturer says it is easy to keep and run since it uses normal unleaded fuel and will fit into a garage.
Carl Dietrich, who runs the Massachusetts-based Terrafugia, said: “This is the first really integrated design where the wings fold up automatically and all the parts are in one vehicle.”
Related Links
* Passengers, your car is ready for take-off
The Transition, developed by former Nasa engineers, is powered by the same 100bhp engine on the ground and in the air.
Terrafugia claims it will be able to fly up to 500 miles on a single tank of petrol at a cruising speed of 115mph. Up to now, however, it has been tested only on roads at up to 90mph.
Dietrich said he had already received 40 orders, despite an expected retail price of $200,000 (£132,000).
“For an airplane that’s very reasonable, but for a car that’s very much at the high end,” he conceded.
There are still one or two drawbacks. Getting insurance may be a little tricky and finding somewhere to take off may not be straightforward: the only place in the US in which it is legal to take off from a road is Alaska.
Dietrich is optimistic. He said: “In the long term we have the potential to make air travel practical for individuals at a price that would meet or beat driving, with huge time savings.”
If it survives its first test flight, the Terrafugia Transition, which can transform itself from a two-seater road car to a plane in 15 seconds, is expected to land in showrooms in about 18 months’ time.
Its manufacturer says it is easy to keep and run since it uses normal unleaded fuel and will fit into a garage.
Carl Dietrich, who runs the Massachusetts-based Terrafugia, said: “This is the first really integrated design where the wings fold up automatically and all the parts are in one vehicle.”
Related Links
* Passengers, your car is ready for take-off
The Transition, developed by former Nasa engineers, is powered by the same 100bhp engine on the ground and in the air.
Terrafugia claims it will be able to fly up to 500 miles on a single tank of petrol at a cruising speed of 115mph. Up to now, however, it has been tested only on roads at up to 90mph.
Dietrich said he had already received 40 orders, despite an expected retail price of $200,000 (£132,000).
“For an airplane that’s very reasonable, but for a car that’s very much at the high end,” he conceded.
There are still one or two drawbacks. Getting insurance may be a little tricky and finding somewhere to take off may not be straightforward: the only place in the US in which it is legal to take off from a road is Alaska.
Dietrich is optimistic. He said: “In the long term we have the potential to make air travel practical for individuals at a price that would meet or beat driving, with huge time savings.”
Goolge Books
By MOTOKO RICH
MOUNTAIN VIEW, Calif. -Ben Zimmer, executive producer of a Web site and software package called the Visual Thesaurus, was seeking the earliest use of the phrase "you're not the boss of me." Using a newspaper database, he had found a reference from 1953.
But while using Google's book search recently, he found the phrase in a short story contained in "The Church," a periodical published in 1883 and scanned from the Bodleian Library at Oxford.
Ever since Google began scanning printed books four years ago, scholars and others with specialized interests have been able to tap a trove of information that had been locked away on the dusty shelves of libraries and in antiquarian bookstores.
According to Dan Clancy, the engineering director for Google book search, every month users view at least 10 pages of more than half of the one million out-of-copyright books that Google has scanned into its servers.
Google's book search "allows you to look for things that would be very difficult to search for otherwise," said Mr. Zimmer, whose site is visualthesaurus .com.
A settlement in October with authors and publishers who had brought two copyright lawsuits against Google will make it possible for users to read a far greater collection of books, including many still under copyright protection. The agreement, pending approval by a judge this year, also paved the way for both sides to make profits from digital ver-sions of books. Just what kind of commercial opportunity the settlement represents is unknown, but few expect it to generate significant profits for any individual author. Even Google does not necessarily expect the book program to contribute significantly to its bottom line.
"We did not think necessarily we could make money," said Sergey Brin, a Google founder and its president of technology, in a brief interview at the company's headquarters. "We just feel this is part of our core mission. There is fantastic information in books. Often when I do a search, what is in a book is miles ahead of what I find on a Web site."
Revenue will be generated through advertising sales on pages where previews of scanned books appear, through subscriptions by libraries and others to a database of all the scanned books in Google's collection, and through sales to Consumers of digital access to copyrighted books. Google will take 37 percent of this revenue, leaving 63 percent for publishers and authors.
The settlement may give new life to copyrighted out-of-print books in a digital form and allow writers to make money from titles that had been out of commercial circulation for years. Of the seven million books Google has scanned so far, about five million are in this category.
Even if Google had gone to trial and won the suits, said Alexander Macgillivray, associate general counsel for products and intellectual property at the company, it would have won the right to show only previews of these books' contents. "What people want to do is read the book," Mr. Mac-
TilV'™-pT7 fCaiH £,ijliVlMJ om^».
Users are already taking Advantage of out-of-print books that have been scanned and are available for free download. Mr. Clancy was monitoring search queries recently when one for "concrete fountain molds" caught his attention. The search turned up a digital version of an obscure 1910 book, and the user had spent four hours perusing 350 pages of it.
For scholars and others researching topics not satisfied by a Wikipedia entry, the settlement will provide access to millions of books at the click of a mouse. "More students in small towns around America are going to have a lot more stuff at their fingertips," said Michael A. Keller, the university librarian at Stanford. "That is really important."
When the agreement was announced in October, all sides hailed it as a landmark settlement that permitted Google to proceed with its scanning project while protecting the rights and financial interests of authors and publishers. Both sides agreed to disagree on whether the book scanning itself violated authors' and publishers' copyrights.
In the months since, all parties to the lawsuits — as well as those, like librarians, who will be affected by it — have had the opportunity to examine the 303-page settlement document and try to digest its likely effects.
Some librarians privately expressed fears that Google might charge high prices for subscrip-urmo tn tha k/™u Hflfabase as it grows. Although nonprofit groups like the Open Content Alliance aie uuiiumg ifieii own uigi-tal collections, no other significant private-sector competitors ate in the business. In May, Microsoft ended its book scanning project, effectively leaving Google as a monopoly corporate player.
David Drummond, Google's chief legal officer, said the company wanted to push the book database to as many libraries as possible. "If the price gets too high," he said, "we are simply not going to have libraries that can afford to purchase it."
For readers who might want to buy digital access to an individual scanned book, Mr. Clancy said, Google was likely to sell at least half of the books for $5.99 or less. Students and faculty at universities who subscribe to the database will be able to get the full contents of all the books free.
For the average author, "this is not a game changer" in an economic sense, said Richard Sar-noff, chairman of the Association of American Publishers and president of the digital media invest-
A new way to make profits from digital versions of books.
ments group at Bertelsmann, the parent company of Random House, the world's largest publisher of consumer books.
"They will get paid for the use of their book, but whether thev
will get paid so much that they can start living large — I think that's just a fantasy," Mr. Sarnoff said. "I think there will be a few authors who do see significant dollars out of this, but there will be a vast number of authors who see insignificant dollars out of this."
But, he added, "a few hundred dollars for an individual author can equate to a considerable sum for a publisher with rights to 10,000 books."
So far, publishers that have
permitted Google to offer searchable digital versions of their new in-print books have seen a small payoff. Macmillan, the company that owns publishing houses including Farrar, Straus & Giroux and St. Martin's Press and represents authors including Jonathan Franzen and Janet Evanovich, offers 11,000 titles for search on Google. In 2007, Macmillan estimated that Google helped sell about 16,400 copies.
Authors view the possibility of readers finding their out-of-print books as a cultural victory more than a financial one.
"Our culture is not just Stephen King's latest novel or the new Harry Potter book," said James Gleick, a member of the board of the Authors Guild. "It is also 1,000 completely obscure books that appeal not to the one million people who bought the Harry Potter book but to 100 people at a time."
Some scholars worry that Google users are more likely to search for narrow information than to read at length. "I have to say that I think pedagogically
and in terms of the advancement
of scholarship, I have-a concern that people will be encouraged to use books in this very fragmentary way," said Alice Prochaska, university librarian at Yale.
Others said they thought readers would continue to appreciate
long texts and that Google's book
search would simply help readers find them.
"There is no short way to appreciate Jane Austen, and I hope I'm right about that," said Paul Courant, university librarian at the University of Michigan. "But a lot of reading is going to happer on screens. One of the importan,
things about this settlement i: that it brings the literature of th( 20th century back into a forn that thp sti'flentt; of the 7]st fpn
tury will be able to find it."
Google's book search has al ready entered the popular cul ture, in the film version of "Twi light," based on the novel by Ste-phenie Meyer about a teenage girl who falls in love with a vam pire. Bella, one of the main char acters, uses Google to find in formation about a local Americai Indian tribe. When the searct leads her to a book, what doe; she do?
She goes to a bookstore anc buys it.
MOUNTAIN VIEW, Calif. -Ben Zimmer, executive producer of a Web site and software package called the Visual Thesaurus, was seeking the earliest use of the phrase "you're not the boss of me." Using a newspaper database, he had found a reference from 1953.
But while using Google's book search recently, he found the phrase in a short story contained in "The Church," a periodical published in 1883 and scanned from the Bodleian Library at Oxford.
Ever since Google began scanning printed books four years ago, scholars and others with specialized interests have been able to tap a trove of information that had been locked away on the dusty shelves of libraries and in antiquarian bookstores.
According to Dan Clancy, the engineering director for Google book search, every month users view at least 10 pages of more than half of the one million out-of-copyright books that Google has scanned into its servers.
Google's book search "allows you to look for things that would be very difficult to search for otherwise," said Mr. Zimmer, whose site is visualthesaurus .com.
A settlement in October with authors and publishers who had brought two copyright lawsuits against Google will make it possible for users to read a far greater collection of books, including many still under copyright protection. The agreement, pending approval by a judge this year, also paved the way for both sides to make profits from digital ver-sions of books. Just what kind of commercial opportunity the settlement represents is unknown, but few expect it to generate significant profits for any individual author. Even Google does not necessarily expect the book program to contribute significantly to its bottom line.
"We did not think necessarily we could make money," said Sergey Brin, a Google founder and its president of technology, in a brief interview at the company's headquarters. "We just feel this is part of our core mission. There is fantastic information in books. Often when I do a search, what is in a book is miles ahead of what I find on a Web site."
Revenue will be generated through advertising sales on pages where previews of scanned books appear, through subscriptions by libraries and others to a database of all the scanned books in Google's collection, and through sales to Consumers of digital access to copyrighted books. Google will take 37 percent of this revenue, leaving 63 percent for publishers and authors.
The settlement may give new life to copyrighted out-of-print books in a digital form and allow writers to make money from titles that had been out of commercial circulation for years. Of the seven million books Google has scanned so far, about five million are in this category.
Even if Google had gone to trial and won the suits, said Alexander Macgillivray, associate general counsel for products and intellectual property at the company, it would have won the right to show only previews of these books' contents. "What people want to do is read the book," Mr. Mac-
TilV'™-pT7 fCaiH £,ijliVlMJ om^».
Users are already taking Advantage of out-of-print books that have been scanned and are available for free download. Mr. Clancy was monitoring search queries recently when one for "concrete fountain molds" caught his attention. The search turned up a digital version of an obscure 1910 book, and the user had spent four hours perusing 350 pages of it.
For scholars and others researching topics not satisfied by a Wikipedia entry, the settlement will provide access to millions of books at the click of a mouse. "More students in small towns around America are going to have a lot more stuff at their fingertips," said Michael A. Keller, the university librarian at Stanford. "That is really important."
When the agreement was announced in October, all sides hailed it as a landmark settlement that permitted Google to proceed with its scanning project while protecting the rights and financial interests of authors and publishers. Both sides agreed to disagree on whether the book scanning itself violated authors' and publishers' copyrights.
In the months since, all parties to the lawsuits — as well as those, like librarians, who will be affected by it — have had the opportunity to examine the 303-page settlement document and try to digest its likely effects.
Some librarians privately expressed fears that Google might charge high prices for subscrip-urmo tn tha k/™u Hflfabase as it grows. Although nonprofit groups like the Open Content Alliance aie uuiiumg ifieii own uigi-tal collections, no other significant private-sector competitors ate in the business. In May, Microsoft ended its book scanning project, effectively leaving Google as a monopoly corporate player.
David Drummond, Google's chief legal officer, said the company wanted to push the book database to as many libraries as possible. "If the price gets too high," he said, "we are simply not going to have libraries that can afford to purchase it."
For readers who might want to buy digital access to an individual scanned book, Mr. Clancy said, Google was likely to sell at least half of the books for $5.99 or less. Students and faculty at universities who subscribe to the database will be able to get the full contents of all the books free.
For the average author, "this is not a game changer" in an economic sense, said Richard Sar-noff, chairman of the Association of American Publishers and president of the digital media invest-
A new way to make profits from digital versions of books.
ments group at Bertelsmann, the parent company of Random House, the world's largest publisher of consumer books.
"They will get paid for the use of their book, but whether thev
will get paid so much that they can start living large — I think that's just a fantasy," Mr. Sarnoff said. "I think there will be a few authors who do see significant dollars out of this, but there will be a vast number of authors who see insignificant dollars out of this."
But, he added, "a few hundred dollars for an individual author can equate to a considerable sum for a publisher with rights to 10,000 books."
So far, publishers that have
permitted Google to offer searchable digital versions of their new in-print books have seen a small payoff. Macmillan, the company that owns publishing houses including Farrar, Straus & Giroux and St. Martin's Press and represents authors including Jonathan Franzen and Janet Evanovich, offers 11,000 titles for search on Google. In 2007, Macmillan estimated that Google helped sell about 16,400 copies.
Authors view the possibility of readers finding their out-of-print books as a cultural victory more than a financial one.
"Our culture is not just Stephen King's latest novel or the new Harry Potter book," said James Gleick, a member of the board of the Authors Guild. "It is also 1,000 completely obscure books that appeal not to the one million people who bought the Harry Potter book but to 100 people at a time."
Some scholars worry that Google users are more likely to search for narrow information than to read at length. "I have to say that I think pedagogically
and in terms of the advancement
of scholarship, I have-a concern that people will be encouraged to use books in this very fragmentary way," said Alice Prochaska, university librarian at Yale.
Others said they thought readers would continue to appreciate
long texts and that Google's book
search would simply help readers find them.
"There is no short way to appreciate Jane Austen, and I hope I'm right about that," said Paul Courant, university librarian at the University of Michigan. "But a lot of reading is going to happer on screens. One of the importan,
things about this settlement i: that it brings the literature of th( 20th century back into a forn that thp sti'flentt; of the 7]st fpn
tury will be able to find it."
Google's book search has al ready entered the popular cul ture, in the film version of "Twi light," based on the novel by Ste-phenie Meyer about a teenage girl who falls in love with a vam pire. Bella, one of the main char acters, uses Google to find in formation about a local Americai Indian tribe. When the searct leads her to a book, what doe; she do?
She goes to a bookstore anc buys it.
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